Posts tagged with: best practices

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• Article

  Feb 28, 2025

  Evalyn

  Implement AI in Mystery Shopping: A Step-by-Step Guide

  A practical 5-step guide to integrating AI into your mystery shopping or customer experience audit program. From choosing tools to training and rollout.

  • mystery shopping
  • artificial intelligence
  • best practices
  

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• Article

  Feb 16, 2025

  Evalyn

  Ethical AI in Mystery Shopping: Guidelines for Fair Use

  Using AI in mystery shopping comes with ethical responsibilities. This post outlines guidelines to ensure fairness, accuracy, and transparency when augmenting secret shopper programs with AI.

  • mystery shopping
  • artificial intelligence
  • best practices
  

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• Article

  Feb 10, 2025

  Evalyn

  Is AI Mystery Shopping Worth It? Calculating ROI

  A candid look at the ROI of AI in mystery shopping. We break down the costs of AI tools vs. traditional methods and calculate the return in terms of efficiency, insight quality, and business impact.

  • mystery shopping
  • artificial intelligence
  • best practices
  

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